Is this an off-the-shelf item that we are lucky enough to have it OzSTOC colours and then embroidered to suit? Or a custom product?
If the latter, and if there is scope for more customising, I'd like to see a few 600D loops stitched on top, bottom, front, back and both ends, to thread some tie-down or ocky straps through. Keep it under 50 bucks and I reckon it'd be a winner.
Not particularly wanting the custom embroidery, if deleting that keeps the cost under 50.